Over the last few years I’ve designed for two prominent hospitality groups, pursuant to my interest in working in experiential industries. I have produced motion graphics, menus, social media assets, posters, presentation decks, flyers, billboards, illustrations, EDMs, uniforms, brand collateral - the list goes on - for a large array of reputable venues including local institution Chin Chin. This involved adhering to style guides, as well breaking out of them, refreshing them, and conceptualising original ones.
When it comes to my design work in hospitality, I am most proud of the increased mastery I’ve gained in the area of motion graphics. The wide range of styles and campaigns inherent to the industry provided the ideal experimental and learning space to elevate my skills from cautious competency to confident proficiency.
Lucas Restaurants, The Australian Venue Co.
2021-2023